Frida is the brand that gets parents. That means you. We are not a lifestyle. Far from it. We are a solution-based brand. The 411 of parenting. The who-do-I-call-in-the-middle-of-the-night-cause-my-baby-won't-stop-screaming brand.
Great things come from Sweden, including our flagship fussbuster, NoseFrida. Invented by a Swedish pediatric ear, nose, and throat doctor, NoseFrida is now helping parents across America provide smart, safe and hygienic snot-free relief to their stuffed up little ones.